Entries in marketing (3)
Getting "buy" with a little help from your friends: 3 reasons uSocial is a bad idea
A recent AdAge article reports that the online ad firm uSocial is offering to boost the number of a company’s Facebook friends for 7.6 cents per friend ($654.30), or its Facebook “fans” for a mere 8.5 cents a fan.
Posted on Tuesday, September 8, 2009 at 12:48PM
by
Roger
in business, communities, facebook, facebook, marketing, marketing, social media, strategy, trends, twitter
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Roger
in business, communities, facebook, facebook, marketing, marketing, social media, strategy, trends, twitter
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Social media marketing: art or science?
Last week, a blog post by Seth Godin struck me as particularly cogent. I put the following point to a social media group discussion board on LinkedIn.
Posted on Monday, June 1, 2009 at 08:28AM
by
Roger
in art, linkedin, marketing, marketing, measurement, science, social media, social media
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Roger
in art, linkedin, marketing, marketing, measurement, science, social media, social media
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Lies, damn lies and social media statistics
According to a recent study by Knowledge Networks fewer than 5 percent of social-media users age 13-54 “regularly turn to [social media] sites for guidance on purchase decisions” in a range of common product/service categories.
Posted on Thursday, May 28, 2009 at 08:36AM
by
Roger
in blogging, blogs, business, decision, links, marketing, marketing, social media, social media, social networks, social networks, statistics, statistics, survey, trends
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Roger
in blogging, blogs, business, decision, links, marketing, marketing, social media, social media, social networks, social networks, statistics, statistics, survey, trends
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