Here is a collection of my own thoughts from posts and comments around the blogosphere.
I am using Backtype and to track comments. The widget below shows my latest comments across the web.
Content below shows comments prior to registering with Backtype.
“Like any tool, social media, including Twitter, can be used to commit a crime.
Witness (ahem) the ongoing case of the woman indicted for falsifying a MySpace identity to motivate a girl to commit suicide. Whatever the outcome of this particular case, we need to understand that social media is a reflection of humanity. That’s the value of social media. It’s not just that it can be used for this or that purpose (although such uses have their place) but that it is a mirror of our collective selves.
In this sense, social media, and microblogging in particular is the stream of collective conscious, or panconscious (a topic on which I have blogged previously).
As some consciousnesses are given to do good, and others to do crime, so we will see this spectrum reflected in social media. The concept of crime in the social media space is not very surprising in this context.”
Original post Oct 9th, 2008 @ 4:48am
Our educational system fails to teach people how to survive in a
litigious society. Even if defamation laws were rewritten to
accommodate social media (what about what people say about each other
on Facebook?) most people would remain ignorant of obvious legal
pitfalls, let alone the nuances.
The Media Bloggers Association recently introduced a requirement that, in order to join, its members pass an online legal course. Certainly, anyone who is blogging professionally ought to familiarize themselves with the legal basics.
Original post Sep 29th, 2008
1. Follow other people. If they are interested they will follow you.
But choose wisely, since they may not bother if they see your interests
are not similar to theirs.
2. If you have a blog, put a Twitter badge on your blog.
3. Include your Twitter URL in your signature line, such as in emails (e.g., http://www.twitter.com/rha
4. Network in social media such as Facebook and promote your Twitter URL. (Your initial post above, for example, is a missed opportunity.)
5. Tweeto mucho. The more Tweets you make the more likely you are to be noticed.
6. But… Quality is important, not just quantity. Tweet about what you think your followers want to know about. For example, if you’re an expert on something.
Great post, Chris. Thanks.
You’ve covered the main points pretty thoroughly. Just to elaborate on the theme: social media allows the realization of the original vision of viral marketing. This marketing technique was popularized in the mid-1990s before the Internet had become pervasive. In the early days of the Internet, marketing existed as vertical silos, the traditional top down methodologies transferred to the Web. Social media happened, breaking down the barriers, allowing horizontal (viral) transmission of information about products, companies, personnel, etc. In this way, viral marketing outgrew its rather seedy antecedents (such as pyramid schemes) to become an essential tool for corporate communicators.
Just thought you might appreciate the historical perspective.
Original post July 8, 2008 @ 8:14 am